â¾÷°èȹ¼ - ¸¶ÄÏÇ÷¹À̽º ÇüÅ ¿Â¶óÀÎ ¹ÝÂù ¼îÇθô â¾÷ »ç¾÷°èȹ¼ PPT ¾÷·Îµå
[¸ñÂ÷]
_SLIDE_1_
»ç¾÷°èȹ¼
¹ÝÂù ¸¶ÄÏÇ÷¹À̽º
¼îÇθô â¾÷
_SLIDE_2_
1. »ç¾÷¾ÆÀÌÅÛ ¼Ò°³
2. »ç¾÷¸ñÇ¥
3. »ç¾÷ÃßÁø¹è°æ
4. »ç¾÷¾ÆÀÌÅÛÀÇ °æÀï¿ìÀ§¿Í ½ÃÀ强ºÐ¼®
5. »ç¾÷¾ÆÀÌÅÛ SWOTºÐ¼®
(1) °Á¡ (Strength)
(2) ¾àÁ¡ (Weakness)
(3) ±âȸ (Opportunity)
(4) À§Çù (Threat)
6. »ç¾÷¿î¿µ°èȹ
(1) »ç¾÷ÀÚ±Ý È®º¸°èȹ
(2) ÀηÂÈ®º¸°èȹ
(3) À¥»çÀÌÆ® ±¸Ãà°èȹ
(4) °í°´ºÒ¸¸Ã³¸® °èȹ
7. »ç¾÷¿î¿µÀü·«
(1) »ç¾÷¿î¿µ¹æÇâ
(2) ¾÷üÁ¦ÈÞÀü·«
(3) °í°´ÆíÀÇÁ¦°ø
(4) ¹è¼ÛÀü·«
(5) SNS ÀÎÇ÷ç¾ð¼¿ÍÀÇ Á¦ÈÞ
8. STPÀü·« ¼ö¸³
(1) ½ÃÀå¼¼ºÐÈ (Segmentation)
(2) ¸ñǥŸ°Ù¼±Á¤ (Targeting)
(3) Æ÷Áö¼Å´× (Positioning)
9. ¸¶ÄÉÆà 4PÀü·« ¼ö¸³
(1) Product (Á¦Ç°Àü·«¼ö¸³)
(2) Price (°¡°ÝÀü

(À̹ÌÁö¸¦ Ŭ¸¯ÇϽøé È®´ë/¹Ì¸®º¸±â¸¦ º¼ ¼ö ÀÖ½À´Ï´Ù.)
[¹®¼Á¤º¸]
¹®¼ºÐ·® : 37 Page
¹®¼Á¾·ù : PPTX ¹®¼
ÆÄÀÏÅ©±â : 218Kb
ű×(#) : #â¾÷°èȹ¼ #¸¶ÄÏÇ÷¹À̽º #ÇüÅ #¿Â¶óÀÎ #¹ÝÂù #¼îÇθô #â¾÷ #»ç¾÷°èȹ¼ #PPT
ÀÚ·áNo(pk) : 21093247